Authentic Indigenous products will be easy to spot as they will bear the Authentic Indigenous tag or label. Artists, sellers and producers are working together to include Authentic Indigenous tags and labels with all products that correspond with the three tier system we've developed.
products are designed, produced and distributed by Indigenous artists or businesses.
products are designed, approved and distributed by Indigenous artists but may be produced by non-Indigenous people or businesses.
products bear the artwork of an Indigenous artist who has been fairly compensated for their work and has also approved of the final design. The producer and/or distributor need not be of Indigenous ancestry.